Meridian Tourist Access Sdn. Bhd. (MTA) was established to develop and market innovative tourism products within the Kuala Lumpur tourism industry. Recognising the growth patterns and future potential of the Kuala Lumpur tourism market, as identified in the Kuala Lumpur Tourism Master Plan 2015-2025, MTA is poised to leverage off strategic partnerships with key tourism industry players.
Through these strategic collaborations with other Kuala Lumpur tourism industry players, MTA strives to deliver premium tourism products and services that cater to the growing needs of tourists visiting the city. MTA focuses on developing tourism products and services that galvanise the city’s tourism industry to enhance the tourist experience when visiting Kuala Lumpur. The KL Pass™ is the first tourism product developed by MTA, that is designed to meet the objectives of the organisation.
To conceptualise, develop and market unique and creative tourism products that deliver memorable experiences for local and international tourists visiting Kuala Lumpur.
To effectively contribute to the overall growth of the Kuala Lumpur tourism industry by providing innovative tourism products that enhances tourist experiences in the city.
The KL Pass™ is an integrated tourist pass that offers tourists hassle-free, seamless access to tourism offerings and supporting amenities in Kuala Lumpur and Greater Kuala Lumpur Klang Valley. This first of its kind product has been developed in line with initiative 10.4 of the Kuala Lumpur Tourism Master Plan 2015-2025.
To know more, please visit www.klpass.com.
Convenient access to tourist attractions without the need for further payment
Access to discounts and special offers at shopping, dining, accommodation & entertainment outlets
Access to insurance coverage against medical and other travel related issues
Access to convenient use of mass public transport without the need for further payment
Access to online connectivity via a data package
Access to convenient source of tourist information via guidebook, website & mobile App
Benefits to Tourists
Benefits to the Kuala Lumpur Tourism Industry
Benefits of Participation as a Programme Partner/Reseller
MTA offers strategic marketing services for a variety of tourism products, including tourist attractions, entertainment and facilities.
Providing marketing consultancy services for developing and enhancing tourism products and services
Providing consultancy services on enhancing the offering for tourism products and services
Providing consultancy on developing sales strategies for tourism products and services
Developing strategic communications campaigns for tourism products and services
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